Simple Points and Rewards

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Data stored, cookies and privacy

Updated September 11, 2026

This page lists what the plugin stores, where, and which third-party services it relies on. It is written for store owners who need to describe the loyalty programme in their own privacy policy.

It is a description of the plugin’s behaviour, not legal advice.

Where points are stored

A customer’s balance and lifetime earned total are kept in WordPress user meta against their account. Deleting a WordPress user removes them.

Custom database tables

The plugin creates its own tables on activation so that history can be paginated efficiently rather than bloating the post tables:

  • Points log — every earn, redeem and adjustment, with its customer, action, amount and date.
  • Referral clicks — referral link clicks and whether they converted.
  • Spins log — prize wheel spins and their outcomes.

With Pro active, three more are added for guest points, a guest points summary, and pending (delayed) points.

Cookies

The referral features set two cookies, and only when referrals are in use:

  • spar_referrer — stores the referral code so a purchase can be attributed to the right referrer, for up to around 30 days.
  • spar_referral_coupon — a short-lived helper, cleared when the order completes.

If you run a cookie consent banner, these are the two to declare.

Other customer data

Depending on which features you enable, the plugin may also store a customer’s birthday (for the birthday bonus), their referral code, their programme status such as banned, and their level. Guest points tracking stores points against an email address before an account exists, and moves them onto the account when the customer registers or logs in.

Reward vouchers

Vouchers are ordinary WooCommerce coupons restricted to the claiming customer’s email address, so they live alongside your other coupons and are covered by whatever you already say about those.

Third-party services

  • Freemius handles licensing for Pro features.
  • Font Awesome provides the icons used in the interface.

Both have their own privacy terms, which you should reference if your policy lists the services your site uses.

Exporting and removing a customer’s data

Balances and lifetime totals can be exported from the Customer Points page, and the activity log can be exported filtered to one customer. See Export and import your data.

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